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direction thumb online casino mastercard usaBoth have their pros and cons and with the popularity of blogs you might feel you don’t need a website at all, and can use your blog – with static pages.

In previous posts (see below) we’ve online casino mastercard usa looked at how a blog differs from a website. I myself have both. You may be in the process of getting online casino mastercard acceptance your web presence up and running, wondering if you need a website or if your blog can do double banque casino mastercard duty, here are four areas to consider.

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Don’t underestimate the level of commitment a blog requires. It’s usa casino mastercard easy enough to set up a blog and get started blogging. It’s much harder online casino mastercard acceptance to keep going and for a blog to come into its own, you HAVE to keep it well-fed and happy. Consistently.  Blogs us online casino mastercard need fresh, relevant content – and lots of it. On the plus side, Google loves them. That’s online casino mastercard usa good for your organic traffic. However you may find yourself struggling banque casino mastercard to keep up with a seemingly insatiable content-hogging blog. For my two blogs (one of which online casino mastercard acceptance I’ve been blogging for three years) I’ve developed  my own system us online casino mastercard for coming up with fresh content. You must be committed.

Because blogs are stamped with the date and time, if you don’t update regularly banque casino mastercard it shows. I’ve come across numerous blogs with the last update banque casino mastercard as far back as 6 months ago. Six months, six weeks – no updates are a poor reflection online casino mastercard deposit on you and your business.  It’s just as bad to return months later us online casino mastercard with a “I’ve not been blogging for xx months, because I’ve not really felt in the mood… usa casino mastercard. “ Too late… the damage is done. Put up a static page or get someone to blog for you – if you have several authors online casino mastercard acceptance this is less of a problem. If it’s just you, it’s tricky.

A website, on the other hand needs only enough content online casino mastercard acceptance to keep the search engines happy. No need to continuously feed it with content, it needs banque casino mastercard very few regular updates and it will sell whether you’re there or not.

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You don’t need a lot of technical expertise to start a blog. With a free WordPress us online casino mastercard blog you can be up and running in a few minutes. You can extend your blog, in particular with Social us online casino mastercard Media and interactive additions by using widgets (wonderful online casino mastercard acceptance things) which in most cases require very little us online casino mastercard knowledge of code and a simple upload to your folder.

It’s also easy to add video, audio and other interactive content us online casino mastercard If you’re like me however there may come a time when you want to add more to your blog and don’t have the time. In that case there are plenty us online casino mastercard of top-notch WordPress designers to outsource the work to. I now outsource usa casino mastercard the upgrading of  my two blogs, however most of what’s on this blog I added online casino mastercard deposit myself. It is possible to keep your blog very simple and just blog.

To do the same with a website, unless you use the web building package I use, you are going us online casino mastercard to need considerable technical experience both to build and update online casino mastercard acceptance. Unless web designing is your forte you will need a web designer. Great designers banque casino mastercard – like great copywriters – don’t online casino mastercard deposit come cheap.

online casino mastercard usa

A blog’s navigation follows its posts: generally us online casino mastercard by date and category. There are several standard navigation elements online casino mastercard usa that should be on any blog (e.g. About, Archives, Home, Contact) Everything else, unless online casino mastercard acceptance you’ve added static pages is governed online casino mastercard deposit by the chronological posts. You need to make posts easy to find. You can add any number of static pages to a blog, however online casino mastercard usa static pages are for information that doesn’t date. Because online casino mastercard acceptance by nature a blog is dynamic, your static pages won’t get the same search engine us casino mastercard attention – that will go to your frequently updated pages. See point 1.

You website navigation is completely different and in most cases us online casino mastercard follows a set formula that is more intuitive. While you will have Home, About us online casino mastercard, Contact etc as well, you’ll also have your product/service navigation primarily online casino mastercard acceptance to sell/transact business. If done well, people will quickly know what your site is about, how to access it and how to buy from it.

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You can blog about any topic under the sun, and blogs are better online casino mastercard usa than websites for establishing yourself as an expert on a particular online casino mastercard usa topic or subject, interacting with readers, sharing information online casino mastercard deposit, posting new ideas and thoughts, establishing a relationship with your prospects online casino mastercard usa and customers as well as getting feedback.  Websites, because (in most cases) usa casino mastercard they are much less interactive don’t do as well. Depending on your industry, your website will most likely us online casino mastercard be static. There are no rules about what you can do with your blog – except banque casino mastercard those you impose. It’s entirely up to you, so if you want to sell on your blog you can. You need to set expectations with your audience quite us online casino mastercard early on so they know what to expect. One of the best things about a blog is that you are the publisher online casino mastercard acceptance. I am a firm believer in your blog, your rules. Having said that I have disclaimers on both my blogs so people us casino mastercard know what’s what very early on.

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I have both a web site and a business blog and although I’ve thought of combining them, I’ve online casino mastercard acceptance always stopped short. In fact, I was going to use a blog CMS (Content Management us online casino mastercard System) as my only business web presence. However that didn’t work for me and very early usa casino mastercard on I built my own web site using XSitePro mastercard online casino accepted
. My website online casino mastercard deposit and my blog serve two different purposes and so far it makes sense to keep them separate banque casino mastercard but linked.

Some swear by the CMS and see no need for a blog and website. The necessity to have your blog optimized for Social online casino mastercard deposit Media and their search engine friendliness is a good reason online casino mastercard acceptance to to have a blog. And we haven’t even mentioned making money from your blog.

So, what are your thoughts? Are you a business person or company online casino mastercard acceptance debating the blog/website question? Have you decided on one or the other online casino mastercard acceptance and why? Are certain industries “predisposed” to having a blog or website and why?  Does this article online casino mastercard deposit help? What other questions do you have about this topic that haven’t been covered banque casino mastercard here? Let me know by leaving a comment.

Don’t forget to check out the other two posts on this topic:

Why you should separate your website and your blog casino online cu paypal

Separate Website and blog? Not Always

Why Your Blog Shouldn’t be on your website online casino bonus paypal

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Nicky us online casino mastercard Jameson is an urban photographer.She’s from London, England online casino mastercard acceptance, and lives in Toronto. Her works reflect her love of architecture, historic online casino mastercard acceptance landmarks, hidden urban gems and capturing the seemingly mundane online casino mastercard usa in ways that rekindle the initial passions behind them. She uses her camera online casino mastercard deposit to both capture moments and frame memories. Visit her galleries at her Fine us online casino mastercard Art Website casino online paypal argentina
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  1. says

    I have a website and I am working on my blog I would like to keep them separate but linked. My question online casino mastercard usa has to do with the business card because my web site and blog site have to different address with one should I use on my business card .

  2. online casino mastercard deposit says

    Hi Nicky

    Thanks for the helpful information about web sites and blogs.

    I started with a website and blog combined. (www.surprisingaustralia.com) and I have decided to separate usa casino mastercard them. I will move my blog to its own site.

    The reasons are;

    * They serve different functions and are of interest to different online casino mastercard deposit readers.
    * The web site needs it’s own focus.
    * Unless they are both excellent online casino mastercard usa, or visitors are interested in updates they don’t add anything online casino mastercard acceptance to each other

    For those just starting out, I recommend one or the other. A blog will suit people who want to write us online casino mastercard at least three times a week and a web site is better for those online casino mastercard usa who don’t. It’s hard enough starting out without us online casino mastercard too much to update each day.

    A bonus from doing this is that you can put links between the sites online casino mastercard acceptance. This will all help increase your presence on the Internet and your standing with the search engines banque casino mastercard.

    Thanks again for the information.

    Nikki

  3. says

    You should have both, the website should be more business online casino mastercard usa friendly where as the blog should be more personal. Both can easily co-exits

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    I believe in the separation policy: a website is more corporate banque casino mastercard and official, the blog is there to connect with the people and earn their online casino mastercard acceptance trust and credibility. I have both a website that markets my services us online casino mastercard and a blog that allows me to connect to readers as a human being more than a professional online casino mastercard acceptance. Nice post Nicky.

  5. Nicky says

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    Thanks for sharing this Michele. The more I think about it the stronger I feel about banque casino mastercard keeping them separate. Yet some say there’s a case for having them together. So it would us online casino mastercard be good to know how they are finding that experience.

  6. says

    I found this data point from Forrester interesting. It goes to the heart online casino mastercard deposit of why you should separate. If you want to connect to customers they should trust you.

    only 16% of online consumers who read
    corporate blogs online casino mastercard acceptance say they trust them
    - Source: Forrester Research

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