From the monthly archives:

June 2009

Using Twitter @replies for Research

by Nicky on June 30, 2009

in Social Media Marketing, Tools

I came across this very interesting post on using Twitter for research. I’m always being asked about the ways companies can use Twitter and one of the ways I suggest is by:
1. tracking and listening to what your public is saying and
2. listening to what the competition is saying
So here is an even more practical example for businesses, courtesy of…

Tagged as: @replies, B2B, business needs of socialmedia, socialmedia, Twitter, twitter research

{ 1 comment }

There’s More to Social Networking than Linked In, Facebook and Twitter

by Nicky on June 18, 2009

in Social Media Marketing, Social Media Networking

LinkedIn Twitter and Facebook aren’t the only social networking games in town. Not by a long shot. Instead of trying to fit your goals around Facebook or Twitter etc (and their sometimes mystifying business “rules” you can unknowingly break), why not try one or more networks specifically geared to your business promotion goals?

Tagged as: business networking, Facebook, LinkedIn, socialmedia, socialmedia for b2b, socialnetworking, Twitter

{ 8 comments }

Improving Sales Productivity and Collaboration with Social Media – Laggards Steps to Success

by Nicky on June 9, 2009

in Social Media Marketing

Whether a company wants to go from Laggard to industry Average or from Industry Average to to Best-in-Class there are three key actions they can take to improve sales performance with Social Media. Aberdeen Group’s Research, based on asking companies what they have done, are doing, or plan to do in the future gives some excellent pointers.

Tagged as: B2B, collaboration, enterprise socialmedia, sales, sales 2.0, socialmedia for b2b

{ 2 comments }

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