Here’s the mind map version of what should be in your social media marketing strategy…
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From the category archives:
Tools
Create a brief but interesting profile free of a sales pitch. I can’t say enough about how important your profile is. Yet so many take almost no time with their Twitter profile. The goal is to build relationships and network, not sell to your followers.
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…forums present excellent opportunities for exposure, building your reputation, sharing your expertise, obtaining business referrals and even potential joint-ventures along with links and traffic to your blog or site. First and foremost forums are places to develop, listen, learn and grow trust, not to pimp your wares.
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