Posts tagged as:

social_media

Expressing the ROI of Social Media. Uphill Battle or No-Brainer?

by Nicky

in Social Media Marketing

There’s an interesting conversation going on at SocialMediaExplorer. Well, there are several great conversations going on there, but this is one that I thought I’d re-blog here having commented on an earlier post. Besides, I suspected my comment might be too long…since this is something I’m quite passionate about.
Having had many conversations about Social Media [...]

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Tagged as: business case, Marketing, ROI of Social Media, Social Media, social media for business, social_media

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Enterprise Social Media:Top Business Drivers

by Nicky

in Featured Articles, Social Media Marketing

How are businesses really using Social Media? It depends on how Social Media can help them.
In a recent post I wrote on how Best-in Class companies are using Social Media to enable and empower their sales force.
According to research (Sales 2.0 – Social Media for Knowledge Management and Collaboration) conducted by Aberdeen Group Best-in Class [...]

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Tagged as: collaboration tools, enterprise social media, internal blogs, sales force productivity, Social Media Marketing, social tagging, social_media, wikis

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