…forums present excellent opportunities for exposure, building your reputation, sharing your expertise, obtaining business referrals and even potential joint-ventures along with links and traffic to your blog or site. First and foremost forums are places to develop, listen, learn and grow trust, not to pimp your wares.
Tagged as:
blog traffic,
forums,
socialmedia,
socialmedia networking,
socialmedia tools,
socialnetworking,
web 2.0
When using Social Media it’s critical that you reflect your business objectives. Business objectives are (or should be) linked to your overall business strategy. So, when clients ask me “how can I use Social Media for my business?” I respond with the following question: “What are your business objectives?” Everything hinges on that critical question. Here’s why.
Tagged as:
business objectives for social media,
Social Media Marketing,
social media strategy,
social web,
web 2.0
If there was, “Bob” would be using it. But should he? Here’s my take.
Meet Bob
“Bob” is, according to the story (see link below) caught in the crossfire of the “new world” of Social Media, where all seems to be permitted (and should be forgiven) and the “old world” of… well companies that “don’t get Social [...]
Tagged as:
corporations_and_social_media,
Customer Service,
Social Media,
socialmedia,
web 2.0
